Pricing & Market Access

Our broad therapeutic expertise and institutional knowledge of key access decision makers and influencers help us develop unparalleled insights to inform our clients’ commercial strategy.

250+ Payer stakeholder interviews conducted last year

100+ Accessible payer organizations across the U.S. and E.U.

40% Consulting engagements with payer analysis

Project Types

Data-Driven Pricing & Market Access Solutions

Pricing Strategy

  • Pricing & Contracting Strategy
  • GTN Forecasting & Management, including Account- and Channel-specific Forecasts
  • Revenue Preservation Strategies(e.g., authorized generics, NDC switches)
  • Lifecycle Management Strategies(e.g., conversion, biosimilar defense)
  • Patient Support, including Benchmarking, Design, & Modeling

Market Access Strategy

  • Landscape Research & Scenario Planning
  • Stakeholder Mapping & Funding Flow Analysis
  • Launch Strategy
  • Channel-Specific Access Strategies
  • Key Account Management, Profiling, and Segmentation
  • Patient Journey & Segmentation
  • Model Policy
  • Pre-Approval Information Exchange (PIE)

Value Strategy

  • Evidence Generation Benchmarking & Strategy Development
  • New Product Planning Strategy
  • Value Proposition Development & Testing
  • TPP Development & Testing
  • Payer / Provider Engagement & Value Communication Strategy
  • Practice Economics Analysis
  • Budget Impact & Claims Analysis

Approach to Commercialization Assessments and Building Market Awareness

Pricing & Contracting Strategy

Objective

Develop ex-US pricing strategy for durable treatment based on need for value-based contracts

Approach

Identify payer value proposition by segment based on HEOR value

Define range of reimbursement scenarios

Develop and assess range of potential value-based contracts

Understand payer preferences regarding the need for and interest in value-based contracts

Commercial Assessment & Planning

Objective

Evaluate the value and preferences that payers have for different features of biosimilar products

Approach

Hypothesize potential payer “archetypes” that align with varying payer value propositions

Conduct virtual ad-boards and tele-depth interviews to pressure-test value propositions for payers

Explore payer willingness to partner with manufacturers to implement cost savings

Outline the payer “archetypes” that align with biosimilars

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